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For continual high sales rates you have to continually respond to changing market demands. Getting feedback and being able to process the information quickly into actionable knowledge is important for success. Keep learning new skills so you can adapt to changes more rapidly.
Business is about generating income. So you should always remember that the sale is not complete until the customer has paid.
All business leaders and team members should remember that their earnings come from collection of payments from customers.
Encourage a sales culture across the organization. This gives life to the expression, the customer is the most important person in the business.
Business leaders should be good at sales. This means spending as much time learning about sales techniques as you do on all other aspects of the business such as production, team performance, finance and supply chain management.
Understanding sales requires an understanding of your business, your team, your products, your current sales strategy and the consumer demographics you serve. Is there a market for your offerings that makes your business profitable?
Do you have the business capacity needed to achieve your sales and profit targets? Make sure your sales targets are realistic and achievable in a timely manner.
Ensure that your entire business team from production to administration, sales, delivery and customer relations all buy into a sales culture of delivering customer satisfaction.
In business as in life achieving success comes from learning fast and being current with your knowledge. Create a learning culture which encourages your business team to adopt a mindset for innovation and learning from the customer. Listen closely to what your customers say and understand the market and economic context for their response to your offerings.
Learn human interaction and negotiation skills so you can close sufficient volumes of sales within projected time-frames.
Even if you find yourself achieving your sales targets, it is important to innovate and try new approaches in the market. In business continual high growth requires continual innovation so you stay ahead of changes in the market and remain a leader in the eyes of customers.
Aim to give, maximum satisfaction for the maximum number of customers continually. That is the secret for long term high growth.
International Business Consultant
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